Help For Heroes
Canon 5D MKIV, Canon 24-105mm lens, Hannel Flash Gun
This product image was shot for a client to showcase women's mountain bike jerseys, on a very rainy and windy day which made getting the shot a challenge. There was some retouching required on the jersey to remove the rain spots because of this. Lighting: One off-camera flash was used to create a punchy image here and make the person stand out from the background. Post Production: The image has been treated with a blue colour grading and stock elements with rocks and moss placed in beside the riders legs help frame the focus towards the product. The main point of this campaign was to showcase the Jersey and also relate to the target audience with a sense of fun & adventure and exercising as a group.
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